The Basics of Link-Building When you do the same things over and over again it's likely that you've developed a checklist. Many business people use checklists - from the realtor who sold you the lot to build your house on, to the builder who built the house, to the lawyer who handled the closing. Checklists are [...]
What type of content should you use in your content marketing strategy? When it comes to creating content for your website, videos, and social media, the question of "green" topics versus "hot" or "trending" topics often comes up. "Green" topics, often referred to as "evergreen" content, is content that will usually stand the test of [...]
Repurposing is not a new concept. We've been doing it for years...products have been created with one use in mind...and then consumers like us think of great NEW ways to use them. Here's a great (and funny) example of a product repurposing I invented (or at least I think I did...). **WARNING: You're about to [...]
